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Maximising social media before a live event
No one will deny the boundless opportunities to create, connect and share that social media presents us, but one of the questions I am asked frequently, is how to take advantage of social media in the lead up to a live event. … Continue reading
Developments affecting corporate social media strategy
I had the great pleasure this week to chair the 3rd Digital Seminar in Barcelona for Icon Events International ‘Effective Strategies for Online Marketing’. Icon put together 50 global social media managers to discuss and divulge issues that large international … Continue reading
Real-world gifts via social channels
We’ve watched with great interest the growing number of ways consumers can give each other real-world gifts via electronic channels. Much the way GetThemIn lets Facebook users buy each other real beers and Giiv lets people surprise each other with a variety … Continue reading
How twitter was used to fill up an event
I saw this blogpost on the eventbrite blog that I though would be useful to share.
The Enterprising Use of Social Media
This short presentation of the enterprising use of social media gives us a snapshot in time of how individuals and businesses are using social media for good, for power, or for galvanising action. Continue reading
The Power of Infographics (and #Teacamp)
Making difficult things simple by the power of infographics Continue reading
Channel4's contribution to Global Entrepreneurs Week (and mine)
I’m running a session on ‘Enterprising Social Media’ an informative look at how individual entrepreneurs, small businesses, charities and causes are now using social media to create, connect, share and engage with their audiences at Channel4 on 16 November. Continue reading
Changes to Twitter Apps
Over the coming weeks, Twitter will be making two important updates that will impact how you interact with Twitter applications. What are applications? There are over 250,000 applications built using the Twitter API. To use most applications, you first authorize … Continue reading
Edinburgh International Marketing Festival
I was delighted to have been invited by the organisors Creative Brief, those experts in matching briefs and agencies, to host the Post Digital Decade Panel at the The Edinburgh International Marketing Festival on 24 August. The Panel comprised of … Continue reading
Scamp Creative Women in Digital
On Thursday 01 July I was delighted to be invited as a speaker to the inaugural SCAMP: She Says event. 175 people attended 10 presentations on work in progress by leading women in creative and digital industries (and Gavin!) I presented The … Continue reading
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